Building the InYouGo brand

Building the InYouGo brand

I'm very happy with how the branding and design has gone with InYouGo.

Of course, branding is a constant exercise that is never finished, and the v1 product for InYouGo will grow and expand over the coming months as we gather more feedback from users

I'm particularly happy with the logo, which incorporates the acronym for InYouGo (IYG) while also being a smiley, to reflect the positive impact we want to have for all stakeholders in the theatre community, and events in general, both online and in-person.

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